You achieve optimal efficiency when you find it harder to find data than to implement it.
Segmentation means dividing a group of things or people into smaller groups based on similar characteristics. For example, if we have a bunch of fruits like apples, oranges, bananas, and…
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Leveraging AI to Enhance Personalization in the Customer Journey
- Posted byby John Steinmetz
- 2 min
In the last ten years, customer expectations have skyrocketed, and businesses are constantly seeking innovative ways to provide personalized experiences. With the advent of artificial intelligence (AI), companies now have…